With the increasing trend of sending gifts, it is no longer restricted to festivals and special occasions. Whether it is a special day for relationship like Father’s Day, Friendship Day or it is uniquely special day for that particular person like birthday, anniversary, or it could be a way of making the bond of association..
Exchange of gifts involves exchange of feelings and emotions. A right gift communicates to the person receiving gift how much emotionally you are connected with them. Especially, for people staying abroad may not be travelling to India very often. Hence meeting up with friends and relatives to sustain relationships is not so easy for them.